"ONLINE
MARKETING - WHAT IS IT AND WHY DO I NEED IT?"
Some
facts:
As of March, 2007, Canada had 22,000,000 Internet users; in other
words, 67.8% of the population is online.
91%
OF CANADIAN INTERNET USERS GO ONLINE TO RESEARCH PRODUCT INFORMATION!
Canadian
retail e-commerce just tallied its fifth straight year of double-digit
growth, according to Statistics Canada's "2006 Survey of Electronic
Commerce and Technology."
ONLINE
SALES MORE THAN DOUBLED IN CANADA FROM 2003-2006.
Nearly
half of Canadian retail firms now have a Web site, compared to the
42% that did in 2005.
ONLINE
SPENDING will grow strongly over the next three years.
Canada is a world leader in Internet adoption, time spent online and
electronic banking and bill payment.
"HOW
DOES THIS RELATE TO ONLINE HOSPITAL DIRECTORIES?"
The
importance of Directories and Text Links cannot be overstated. Without
them, your customers will not find you. The proper use of search engines
is an extremely critical aspect of online marketing.
Search
engines, such as Google and Yahoo, are the initial way that prospective
customers can locate your information. That's the reason link popularity
is so necessary. If your customers can't find you, you'll never see
any sales.
The
hospitals and advertisers that make up www.patientdirectory.ca are
receiving OVER 13,000 PAGE VIEWS A MONTH. In many cases, ADVERTISERS
ON PATIENTDIRECTORY.CA RECEIVE HIGHER SEARCH RANKING RESULTS compared
to well-known competitors such as Yellowpages and Goldbook. Unlike
these broad based directories, YOU ARE REACHING A RECEPTIVE TARGET
MARKET with our online hospital directories while publicly supporting
a valuable project for the hospital.
What
you receive from PatientDirectory.ca
